In today's news it looks like a certain breakfast food company has completely pissed off the wrong demographic, hungry cereal-munching stoners. Kellogg's is getting smoked after a decision was made to drop Michael Phelps' endorsement deal over a bong photo. A massive, smelly boycott by thousands of Phish-listening ganja tokers has successfully cut deep into the pockets of the Corn Pops empire.
Silicon Valley Insider (SVI) has published a report compiled by the company reputation index, Vanno, which appears to show that the cancellation of Phelps's endorsement contract has badly damaged the Kellogg's brand. "Out of the 5,600 company reputations Vanno monitors, Kellogg ranked ninth before it booted Phelps. Now it's ranked 83. Not even an industry-wide peanut scare inflicted as much damage on the food company's reputation," reports SVI.
This news can only signal the beginning of a downward spiral for the Kellogg's company. Shockingly the Kellogg's cereal "Bran Buds" has not taken a hit in profits.
In related news, reports are coming in now saying that a depressed Dig 'Em frog has traded his Sugar Smacks for actual smack, and has subsequently checked himself into a Los Angeles rehab facility. Get better Dig 'Em, THE GRINGO ST★RR is rooting for a swift recovery.
No comments:
Post a Comment